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The main attraction for creating programs for the App Store is that even novice programmers can strike it rich if their app becomes popular. Of course their app must be well built and have some good ideas in it. Preferably a novel idea which will attract the attention of the people managing the App Store or the users themselves. I think that it is not such a gamble as the author in the Fast Company article puts it. It is just the nature of business that one must invest in it, market it, and then provide a useful product or service. If the product is good, then there is a high probability of success. My impression from the article was that the author, and these small teams of programmers, are not familiar with the risks associated with an investment. If they just submit an app that doesn't look so interesting or is not new in some way or is not well built, then why should they expect people to pay for it?

There are also the problems associated with lots of competition and saturation of apps in the App Store which just gets worse as time moves on. My point though is that the better built and more novel your app is, the higher probability of success there is. Of course success if not guaranteed. That is just how businesses work.

-- VipinVijayan - 15 Nov 2011

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Topic revision: r1 - 2011-11-15 - VipinVijayan
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